Home Depot has made a point of engaging employees and customers alike in their business. Home Depot fostered an atmosphere where employees were rewarded and incentivized to work hard through financial and career awards based on loyalty. The stock buyback program allows employees to feel engaged and truly apart of the company, rather than irrelevant workers. Similarly, the company focuses heavily on customer service with money back guarantees valid at any time after the purchase. They furthered this by hiring experts such as painters, carpenters, plumbers, and construction workers who engaged with customers on their individual projects.
Home Depot has focused on energizing employees through their management. A decentralized approach allows for individual stores to control more, and gives individual employees a more important role. When describing how they energize employees the founders wrote, “the people at the store are the most important – after customers – because they interface with the customer… and in our inverted management structure everyone’s career depends on how the associates in stores function.” A heavy focus on employees and employee satisfaction has led Home Depot to having a consistently energized company and body of employees.